This website was created for a goldsmith who is Swiss and just moved to Raleigh. Interesting that she found me using google to search for someone who was a writer as well as a web designer. I used the ever popular Avada theme, which is for WordPress, to create a site that looks somewhat constrained and that strikes one as most elegant. Because this uses eCommerce (in fact WooCommerce which happens to be the most popular and most versatile plugin) we made sure it has what is referred to as a SSL certificate. This means it is encrypted so that people cannot break in to see what is purchased and by whom or with what credit card!